KeyShot 8 was just released, here's their take on the release:
"The fastest, most powerful software for real-time 3D rendering and animation brings you even more ways to create amazing visuals. Create cutaways, add light rays, generate 3D textures, or apply image styles in real-time. KeyShot 8 provides the advanced features and flexibility you need to take your visuals to the next level. And this is just the beginning."